Positioning and Storytelling
Positioning is the core of a brand. It describes what a brand is, its advantages and competitive benefits, and what it means to the target market. In short, brand positioning ensures an emotional relationship with your customers. It’s how you desire your company to be seen in their customer’s minds and among competitors.
User Profiles and Journeys
We implement our findings from customer segmentation to user profiles that represent a brand’s target markets, then map out synopses in which those users might interact with a brand. Defining knowledgeable interactions helps us predict pain points and provides insight into functionality and user behavior.
Search Engine Optimisation
Our search engine optimization (SEO) services are invented to increase visibility within the algorithmic (natural, organic, and free) search results to achieve high quality, targeted traffic to your website. All our work is handcrafted, there’s no fake bots, spam, or pesticides in our organic strategies. Every campaign we work on is totally custom built to your industry, your business, and your organization.
Brand Attributes
Brand attributes are properties that describe the intrinsic and extrinsic characteristics of a brand. They exhibit its personality, functionality, and physical traits through imagery, language, actions, and hypotheses. Attributes are what allow us to distinguish brands.
Digital Strategy
We help our clients streamline their business processes, improve efficiency and improve their profitability. We understand how companies can leverage digital technology for growth.
Our Case Studies
Dealing with Graphic House is more than a pleasure. Their creative skills are excellent, they understand and listen to customer needs and more importantly consistently delivers an outstanding product. I could not recommend these website designers in Limerick highly enough!
Graphic House are highly creative and a pleasure to work with. They are flexible, creative and speedy and have worked on some of our most successful communications campaigns in University of Limerick's history.
Graphic House facilitated a full re-brand of the festival including logo and brochure design. We were delighted with the design from first draft to completed brochure. Graphic House were able to capture the essence of the festival and understood the key aspects that we were looking to achieve in our branding and design.
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Our Clients
